I was asked to create regional, rich-media landing pages for groups of dealers that opted to participate (i.e., pay) in targeted “launch” sites. The idea is that groups of dealers would be listed on a page representing a large regional area (Texoma, shown here, is the northeast corner of Texas, bordering Oklahoma).
By choosing to have their name added to the site, they are given a link to their dealer site, show up on a map of the area, and can participate in larger promotions, increasing their chance of being “found” online, thus increasing foot traffic to their dealership. I had full creative control over how the pages were designed and presented, so working on these sites was quite fun, as each one was designed to reflect the culture and nature of the region. All launching pages included customized Google Maps, videos of relevant and current ad campaigns, and other interactive banner advertisements.